All shirts that are made available and sold on the platform will see the monies raised donated to the National Society for the Prevention of Cruelty to Children (NSPCC). The NSPCC has been protecting children for over 100 years. Over  the last 5 years they have helped to make more than 6.6 million children safer from abuse. They’ve developed new services to help families, campaigned to change laws, shared information about abuse and how to recognise it, and developed new tools for children, parents and professionals.