Shirt has been signed by Diego Ribas and Rodrigo Caio. The urban concept was the main point of the intervention. Soccer and fans are emerging in the city, whether in stadiums, bars or even in the barbecue on the slab to watch a championship. And thinking about this, I rescued the urban art that is also present in all these points, represented by pixação and graffiti. Urban art is also a game, a visual competition between artists to raise their name and their "team". But it carries messages. And the message of this campaign is LGBTQIA+ pride. As such, I wrote with pixação letters on the sleeves of the shirt words of strength of the community: respect, diversity, love, joy, inclusion and freedom. The colors chosen were pink and blue which are colors of the transgender flag. I, being a transgender man and also homosexual, rescued these elements to compose the image. And to tie the set together, I included in the center of the shirt, my graffiti character that is very present in the streets: Kuêio, with his tools of expression/art game objects (spray and roller) and wearing a rainbow sock, which represents his team: the LGBTQIA+ flag.