79% of the proceeds will be donated to Reading for Dreams and Tottenham Hotspur Foundation.

Tottenham Hotspur and AIA China are proudly supporting Reading for Dreams, which provides students at village schools in mountainous areas with easy access to books. Since 2021, over 310,000 books have been provided to children in rural communities across Yunnan, Sichuan, Hubei and Henan provinces.

Reading for Dreams was formed in partnership between AIA China and the Amity Foundation, a charity that works to promote education, social welfare, public health, community development, environmental protection, disaster relief and other philanthropic undertakings in China and other parts of the world.